The commercially zoned premises have the necessary water and electricity hookups and will require only minor re-modeling to accommodate the espresso bar, kitchen and storage area.
Since gourmet coffee consumption is universal across different income categories and mostly depends on the level of higher education, proximity to the University of Oregon campus will provide access to the targeted customer audience.
The remaining capital will be obtained through Bank of America commercial loans. Further, coffee has really become a part of the lifestyle in the Pacific Northwest. The menu offerings will be supplemented by free books and magazines that customers can read inside the coffee bar.
Although, as stated before, coffee consumption is uniform across different income segments, Java Culture will price its product offerings competitively.
Sample business plans can be very helpful in providing a format for you to build your business plan on. Store design that will be both visually attractive to customers, and designed for fast and efficient operations.
The company has secured a one-year lease of the vacant 2, square feet premises previously occupied by a hair salon. The company is expected to grow sales revenue from R in FY to R in year three. The lease contract has an option of renewal for three years at a fixed rate that Java Culture will execute depending on the financial strength of its business.
We will be in the business of helping our customers to relieve their daily stresses by providing piece of mind through great ambience, convenient location, friendly customer service, and products of consistently high quality.
Each of the espresso-based drinks will be offered with whole, skimmed, or soy milk. Additionally, such factors as desire for small indulgences, for something more exotic and unique, provide a good selling opportunity for coffee bars.
At the same time, hot dry summers drive people into cafes to order iced drinks. Target Market Segment Strategy Java Culture will cater to people who want to get their daily cup of great-tasting coffee in a relaxing atmosphere.
We strongly believe that selling coffee with a great service in a nice setting will help us build a strong base of loyal clientele. Product Description The menu of the Java Culture coffee bar will be built around espresso-based coffee drinks such as lattes, mochas, cappuccinos, etc.
Java Culture will position itself as a unique coffee bar that not only offers the best tasting coffee and pastries but also provides home-like, cozy and comfortable environment, which established corporate establishments lack. Java Culture will invest its profits to increase the employee satisfaction while providing stable return to its shareholders.
The start-up loss of the company is assumed in the amount of R Accessibility conveniencevisibility and customer behaviour are the things to think about.
This is your chance to convince potential funders that your business is run efficiently, that it is accountable and that it can achieve the objectives it sets.
Industry Analysis Coffee consumption has shown a steady 2. Who is your competition? Products Java Culture will offer its customers the best tasting coffee beverages in the area. Keys to Success The keys to success will be: Along with the espresso drinks, brewed coffee and teas, as well as some refreshment beverages, will be sold in the coffee bar.
General trend toward quality among U. Marketing strategies aimed to build a solid base of loyal customers, as well as maximising the sales of high margin products, such as espresso drinks.
Company Summary Java Culture, an Oregon limited liability company, sells coffee, other beverages and snacks in its 2, square feet premium coffee bar located near the University of Oregon campus.
Our market research shows that these are the customer groups that are most likely to buy gourmet coffee products. They favour well-brewed gourmet coffee drinks and demand great service. The clear window displays, through which passerby will be able to see customers enjoying their beverages, and outside electric signs will be aimed to grab the attention of the customer traffic.Coffee Shop Business Plan Java Culture.
Executive Summary Java Culture coffee bar is determined to become a daily necessity for local coffee addicts, a place to dream of as you try to escape the daily stresses of life and just a comfortable place to meet your friends or to read a book, all in one.
Java Culture coffee shop business plan executive summary. Java Culture is a gourmet coffee bar that boasts a fun, relaxed atmosphere for its customers/5().
Executive Summary. Java Culture coffee bar is determined to become a daily necessity for local coffee addicts, a place to dream of as you try to escape the daily stresses of life and just a comfortable place to meet.
Coffee Shop Business Plan Executive Summary Java Culture coffee bar is determined to become a daily necessity for local coffee addicts, a place to dream of as you try to escape the daily stresses of life and just a comfortable place to meet your friends or to read a book, all in one.
Nov 17, · Coffee Shop Business Plan In this sample business plan, find out how the Java Culture coffee bar capitalized on its proximity to the University campus to build a core group of repeat customers/5(8). The coffee bar based on the java culture is resolute to develop into an essential and daily requirement of the local coffee lovers.
It will be a place where one can escape from his daily stressful life schedules and find comfort, friends as well as books, all at a single space. The business plan of.Download